Study Fee: Click here to view the tuition and subscription options. Monthly study plans start from €499 per month, depending on the program and level of academic support selected.

Study Method: This program is delivered 100% online, allowing students to study from anywhere in the world with flexible scheduling. Students may also have the option to attend the graduation ceremony in Switzerland, subject to visa approval and travel regulations.

Study Language: The program is delivered in English. Students are expected to have sufficient English language proficiency to complete the coursework and academic requirements.

Applications can be submitted online through our admission portal. Applicants may also contact or visit our offices in different regions, including: Europe: Switzerland GCC: Dubai (UAE) Asia: Bishkek Our admissions team will guide you through the application and enrollment process.

Programs are offered through a flexible monthly subscription system, allowing students to progress at their own pace while maintaining access to academic resources and support services.

This program has a minimum study period depending on the academic level and program structure. Students may complete the program at their own pace while maintaining an active monthly subscription.

Admission Requirements

Applicants should meet the academic entry requirements for the respective program level. Typical requirements may include: A previous academic qualification relevant to the program level A copy of passport or national ID Curriculum Vitae (CV) or resume Completed online application form Additional documents may be requested depending on the program and the institution delivering the program.

Certification / Degree Awarded

Upon successful completion of all academic requirements, students will receive the corresponding certificate or academic degree issued by the responsible institution within the VBNN Smart Education Group network.

Executive MBA in Media Management and Journalism Leadership

Apr 12
2 min read

This Master study program is designed for professionals who want to strengthen their expertise in media management, editorial strategy, communication leadership, and the changing global journalism environment. It is especially relevant for those aiming to work at the intersection of media operations, digital transformation, public communication, content leadership, and responsible journalism practice. The program combines advanced academic study with applied research, allowing participants to explore how media institutions adapt to technological change, audience behavior, regulation, ethics, and innovation.

The Executive MBA in Media Management and Journalism Leadership is a 100% research-based program. It is built for learners who prefer analytical, independent, and academically focused study. Through structured research, critical reflection, and thesis development, participants examine key issues such as media sustainability, newsroom leadership, digital publishing models, strategic communication, journalistic standards, audience trust, and leadership in complex information environments.

This program is positioned at a study level equal to ISCED / EQF level 7. ISCED stands for the International Standard Classification of Education, a global framework used to classify education levels in a consistent way. EQF stands for the European Qualifications Framework, which helps compare qualifications across Europe by describing learning outcomes and academic progression levels. A program referenced at ISCED / EQF level 7 reflects advanced study associated with master-level learning, specialized knowledge, critical thinking, and high-level professional or academic competence.

The academic structure includes 5 modules in total: 2 research-related modules, 2 general modules, and 1 module focused on the study field, followed by thesis and research activities. This structure supports a balanced learning journey in which participants build research skills, strengthen broader management understanding, and develop specialized knowledge in media management and journalism leadership. The final thesis and research activities allow students to investigate a focused topic in depth and demonstrate advanced academic and professional understanding.

The duration is a minimum of 12 months, with flexibility for students who wish to extend their study period according to their professional schedule and personal pace. This makes the program suitable for working professionals, executives, media practitioners, communication specialists, and individuals involved in journalism, publishing, broadcasting, digital content, or strategic media leadership.

The program is academically positioned as equal to 60 ECTS and equal to the 2nd European cycle. This places it within the recognized framework of advanced higher education study in Europe and supports clear academic comparability for learners seeking a master-level qualification pathway in media and journalism leadership.

Overall, this Master study program is suitable for those who want to deepen their understanding of leadership in media organizations, the future of journalism, responsible communication strategy, and research-based decision-making in a rapidly changing global media landscape.