Executive Bachelor in Global Luxury Business and Strategy
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This bachelor study program is designed for ambitious professionals looking to master the complexities of the high-end market. The Global Luxury Business and Strategy program explores the intersection of premium brand management, exclusive consumer experiences, and global market dynamics. It equips you with the modern strategic insights—including the impact of digital transformation and AI—needed to successfully lead and innovate within the global luxury sector.
Program Overview
Study Level: Equal to ISCED / EQF level 6.
Note on Frameworks: ISCED (International Standard Classification of Education) and EQF (European Qualifications Framework) are international systems used to translate and compare educational qualifications across borders. Level 6 confirms that the curriculum meets the advanced knowledge, critical thinking, and problem-solving requirements expected at the undergraduate bachelor level.
Academic Standing: Equal to the 1st European cycle.
Credit Value: Equal to 60 ECTS (European Credit Transfer and Accumulation System).
Curriculum Structure
The curriculum is carefully structured to balance foundational academic skills, modern technological literacy, and deep industry expertise:
1 Module: Introduction to Online Education
1 Module: Basics of AI (Artificial Intelligence)
1 Module: Introduction to Research Methods
2 Modules: General modules related to the study field (Business and Strategy foundations)
3 Modules: Specialized modules focused directly on Global Luxury Business and Strategy
Final Phase: Bachelor Project and Research Activities
Duration and Flexibility
Duration: 12+ Months This program is built with working professionals in mind. While 12 months is the minimum duration required to complete the coursework and research, students have the full flexibility to extend their study program to balance their education with professional and personal commitments.

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