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Executive Bachelor in Business, Sports and Events

  • Apr 22
  • 2 min read

This bachelor study program is designed for learners who want to build practical and managerial knowledge in the dynamic fields of business, sports, and events management. It combines core business understanding with sector-specific insights, helping students explore how organizations plan, market, lead, and deliver sports activities, events, and related business operations. The program is suitable for those who want to strengthen their professional profile in areas such as event planning, sports administration, marketing, leadership, and operational management within a modern international learning environment.

This bachelor study program is equal to ISCED / EQF level 6. ISCED means International Standard Classification of Education, which is a global framework used to describe and compare education levels across countries. EQF means European Qualifications Framework, which is a European reference system that helps compare qualifications between different national education systems. Level 6 generally reflects bachelor-level study, where students are expected to develop advanced knowledge, practical skills, problem-solving ability, and professional responsibility.

This bachelor study program is equal to 60 ECTS and is equal to the 1st European cycle. It has a minimum duration of +12 months, while also giving students flexibility to extend the study period based on their personal and professional schedule.

The structure of this bachelor study program is designed to provide both academic foundation and field-related specialization. It includes 1 module in introduction to online education, 1 module in basics of AI, 1 module in introduction to research methods, 2 general modules related to the study field, and 3 modules focused on business, sports, and events management. In addition, students complete a bachelor project and participate in research activities, allowing them to connect theory with practical and applied learning.

As an Executive Education study program, it is especially relevant for learners who value flexibility, career-focused learning, and interdisciplinary knowledge. It supports the development of management awareness, communication skills, planning ability, and decision-making competence in environments where business strategy, sports operations, and event execution increasingly work together.



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This program is also offered fully online.

We would like to highlight that 89% of students complete the program within the expected timeframe.

Language of Instruction: English

All our online executive postgraduate programs (Master’s and Doctorate levels) are fully research-based, allowing students to complete their studies through guided research.

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